Main Stage
We invite you to watch and comment
Agenda
08:00 - 09:00
Rejestracja
09:00 - 09:15
Oficjalne rozpoczęcie XVIII Kongresu MBA
- prof. UEK Stanisław Mazur, Ph.D. – Rektor Uniwersytetu Ekonomicznego w Krakowie
- prof. UEK Piotr Buła , Ph.D. - Prorektor ds. Projektów i Współpracy UEK
- Jakub Kwaśny, Ph.D. - Dyrektor Krakowskiej Szkoły Biznesu UEK
09:15 - 09:45
Keynote Speaker - Innovation guideposts for a complex world [ENG]
- Jan Bormans, Ph.D. - Prezes European Startup Network, partner w Kunigi
09:45 - 10:30
Better Business Comunication [ENG]
- Grzegorz Błażewicz – Prezes Zarządu, SALESmanago
- Sylwia Barthel de Weydenthal – Client Partner Central & Eastern Europe, Meta
- Przemysław Powalacz – Dyrektor Zarządzający, Geberit Polska
- Katarzyna Sanak-Kosmowska, Ph.D. – Dyrektor programu MBA KSB + Master
10:30 - 11:00
Przerwa
11:00 - 11:45
Becoming an ESG leader [ENG]
- Robert Bohynik, Ph.D. – Wiceprezes Zarządu i Dyrektor Inwestycyjny, NN Investment Partners TFI S.A.
- Jef Teugels - Założyciel Reins Group oraz właściciel Simbiozo
- Kamil Wyszkowski – Przedstawiciel i Dyrektor Zarządzający, UN Global Compact Network Polska
- Monika Sady, Ph.D. – Dyrektor programu International MBA
11:45 - 12:30
Reimagining Executive Education for a better business [ENG]
- Anna Klecha – Dyrektor Marketingu, Capgemini
- Mik Kuczkiewicz – Partner zarządzający, Romika Consulting
- Ian Richardson Ph.D. – Dyrektor Executive Education, Stockholm University
- Agnieszka Żur, Ph.D. – Dyrektor Programu Executive MBA
12:30 - 13:30
Lunch Break
14:00 - 16:30
Visits & meetings - industry, science & culture
- Aptiv
- BWI
- Galeria Starmach
- Galera MuFo
- Krakowska Szkoła Biznesu
14:00 - 15:30
Diverse Hire - did hiring for diversity go too far? [ENG]
- Michalina Konkel - Dyrektor, DEI Organisational Development, Diversity Hub
- Marta Krajewska - Beentjes - Analityk Biznesowy
- Piotr Prokopowicz, Ph.D. - Psycholog i socjolog
- Susanna Romantsova - Equality, Diversity & Inclusion lider, IKEA
- Aylton Vieira - Menadżer Logistyki, Shell
20:00 - 00:00
Gala Dinner wraz z aukcją charytatywną
Kongres to przede wszystkim okazja do swobodnych rozmów, nawiązywania kontaktów biznesowych, dyskusji zarówno o świecie współczesnym, jak również planach rozwoju na przyszłość. Wydarzeniem zamykającym pierwszy dzień Kongresu jest uroczysta Gala Dinner połączona z aukcją charytatywną na rzecz Fundacji "O Zdrowie Dziecka" i muzyką na żywo zespołu No Stress. Wydarzenie odbędzie się w hotelu Hilton Garden Inn (ul. Marii Konopnickiej 33).
10:00-11:00
Machine learning is not magic - how can it improve our business [ENG]
- Tomasz Marszał - Senior Delivery Manager, UBS
- Radosław Ruchała, Ph.D. – Architekt/Data Scientist, Cisco Systems Poland
- Urszula Skiepko – Członek Zarządu, DataWorkshop
- Piotr Sedlak, Ph.D. – Dyrektor program MBA IT
11:00-11:15
Przerwa
11:15-13:45
Workshop
- Jan Bormans, Adele Yaroulina - Collaborative innovation [ENG]
11:15-12:15
Zdrowy pracownik, zdrowa organizacja – skuteczne zarządzanie [PL]
- Marcin Jędrychowski – Dyrektor Szpitala Uniwersyteckiego w Krakowie
- Agnieszka Motyl – Business Partner, FTF Columbus
- Ewelina Timofijewicz-Waśnowska - Wiceprezes, Hutchinson Poland
- Małgorzata Gałązka-Sobotka, Ph.D. – Dziekan Centrum Kształcenia Podyplomowego Uczelni Łazarskiego
12:15-12:30
Oficjalne zakończenie Kongresu
12:30-14:00
Przerwa lunchowa
14:00-16:30
Warsztaty biznesowe
- Oskar Kawecki, Altkom Akademia - Moving from Project to Products [ENG]
- Don Allen - Acting workshops for businesspeople [ENG]
- Agnieszka Hekiert - Wibruj w dobrej częstotliwości [PL]
- Jakub Przyborowski, Kuba Sarata, Owls Department -Technologie oparte na blockchainie - jak przekuć ich potencjał na swój biznes? [PL]
16:45-21:00
Wizyta w winnicy/browarze
10:00 Zwieńczeniem Kongresu, podobnie jak w latach ubiegłych, jest piknik zorganizowany w ROYAL KRAKÓW GOLF & COUNTRY CLUB w Ochmanowie.Piknik rodzinny wraz z turniejem golfowym o puchar Dyrektora KSB.
Speakers

Dr Wiesław Żyznowski
President of the Management Board of Mercator
Since 2010, he has been the President of the Management Board of Mercator Medical S.A. Mercator Medical, a company listed on the Warsaw Stock Exchange, was able to take advantage of the current market situation and, according to preliminary data, close 2020 with a net profit of up to PLN 950 million.

Tomasz Żurek

Anna Grabowska
Vice President of the Management Board of Żabka Polska

Jacek Sutryk
Mayor of Wrocław

Zbigniew Woźnowski
President and co-founder of Reality Games

Hanna Zdanowska
Mayor of Łódź
See all speakers
Workshops
15th of May 2021
15:00
Workshop I (English): Inprogress – “Developing stakeholder competencies as one of key project success factors”
One of main causes of the risk is the human factor, especially lack of stakeholders’ involvement in the project: team members, contractors, and as a result – end users.
How could it be solved? What can we do to engage people to colaborate effectively? We will try to answer the questions during our workshop.
15th of May 2021
15:00
Workshop II (English): Altkom – “Atmosphere in a team – Experience from space in earthly world”
How does NASA build astronaut teams? The research conducted in terms of the Artemis mission (building the base on the Moon)
- Get to know the results of the research of astronaut teams’ effectiveness and get inspired
- Methods and tools of measuring productivity and atmosphere in a team
- Manager’s tools supporting productivity and atmosphere in a team
- What team members should do to take care of their team’s effectiveness?
15th of May 2021
15:00
Workshop III (in Polish): Future Skills Institute & SDA – „Using UX research to enhance business value for the company”
A thorough understanding of the target group and skillful response to its needs is the basis for innovation and maintaining loyal customers. The workshop will present UX research and design techniques that allow you to increase the business value of projects and companies in the IT area.
15th of May 2021
15:00
Workshop IV (in English): Jef Teugels – Customer Culture: Driving Superior Performance in a Customer-Empowered Economy
Jef Teugels – Jef has been working internationally for three decades with stock-listed enterprises, SMEs, and start-ups. His work, research, and teachings focus on the energy field created by the naturally occurring friction in the overlap of customer behavior, organizational readiness, and exponential technologies spheres, an energy field he describes as “E-inno.”
15th of May 2021
15:00
Workshop V (in Polish): “Unima2000 – Automation and robotization of customer service processes. Experience from the implementation of UniChatBot at Black Red White S.A.”
JOne of the longest operating companies in the field of modern IT technologies in Poland. Designs, implements and integrates highly advanced systems for business. It provides innovative IT solutions and communication systems. Provides consulting and auditing services. He accompanies clients at every stage of the project, providing solutions that allow them to improve business processes in a modern and timeless way. They are a team of experts who share their extensive technological knowledge, unique competences and experience, indicating new opportunities and development opportunities.
Materiały
Dokumenty

MBA Course Catalog (PL)

MBA Course Catalog (ENG)

Information leaflet - Polish Agency for Enterprise Development

MANAGER magazine
Prezentacje

Altkom Akademia – prezentacja firmy
Video

30th anniversary of the Krakow Business School Video

Executive MBA - video
Hosts




Patrons






















Sponsors




Cooporation






Agata Zaworska
General Counsel in Enter Air
Attorney, General Counsel at Enter Air. A graduate of the Faculty of Law and Administration at the Nicolaus Copernicus University in Toruń and the Faculty of Philology. Her professional experience covers the economic, corporate and aviation law sectors. From the beginning of her career, she dealt with comprehensive advice to corporate clients from Poland and abroad in the field of commercial and civil law. He is fluent in English and Russian.
dr Monika Sady
Head of the Team for Social and Ecological Development
dr Monika Sady is an Assistant Professor at the Department of International Management at the University of Economics in Krakow. She also works as the head of the University’s Social and Ecological Development Team – she has received numerous awards for her involvement in charity work, especially in her project „SOS – Students’ Social Responsibility”, which she has been running since 2007. She is also the manager of a project financed by the National Center Research and Development „UEK accessible to everyone”.
Participant of many international scientific and educational projects of the European Union in the field of social entrepreneurship, MOOC courses and cooperation between startups and corporations. He has a certificate of the European Social Economy Consultant.
She was a visiting lecturer at universities such as: AGH University of Science and Technology in Kraków, Grand Valley State University (USA), Universitat Politecnica de Valencia (Spain), International Black Sea University (Georgia), Montpellier Business School (France).
Research interests include management, social responsibility, social entrepreneurship, startups, lobbying, relations with stakeholders. It is also the thematic scope of conducted classes and consulting. He is a reviewer in several national and international journals and organizes international conferences.
prof. dr hab. Andrzej Wojtyna
Professor, Cracow University of Economics
Employee, and in 1992-2016 head of the Department of Macroeconomics at the University of Economics in Krakow. In the years 1992-2003, he was an employee of the Institute of Economics of the Polish Academy of Sciences. Member of the Monetary Policy Council (2004-2010), Member of the Social and Economic Strategy Council at the Council of Ministers (1994-2003). Member of the Economic Sciences Committee of the Polish Academy of Sciences (since 1994), member of the Central Commission for Degrees and Titles (since 2003).
In 2011-2014, a member of the supervisory board of BNP Paribas Polska. He is the author of numerous publications in Polish and foreign economic publications, incl. „The modern capitalist state and the economy. Theory and Practice „(PWN, 1990),” Sketches on the independence of the central bank „(PWN, 1998),” The evolution of Keynesianism and the mainstream of economics „(PWN, 2000),” Sketches on monetary policy „(PWN, 2004). Co-author and scientific editor of nine monographs on the economic problems of countries at an average level of development, published by PWE and PWN in 2008-2018. He was on longer foreign scholarships, incl. at Cambridge University and Stanford University.
Radosław Włoszek
President of Cracow Airport
Graduate of the Jagiellonian University and post-graduate studies at the AGH University of Science and Technology in Kraków and the University of Silesia in Katowice. He is also a graduate of the Executive Master of Business Administration studies at the Krakow School of Business at the University of Economics. In the years 2006 – 2008 he was the director and the President of the Management Board of PUHiT „Kraków” Ltd. In the years 2009 – 2016 he headed the Asset Management and Administration Department at Centrala Zaopatrzenia Hutnictwa SA in Katowice. He was a member of the supervisory boards of ŚRH Obroki in Katowice, CZH SA in Katowice, Zakład Wodociągów i Kanalizacji „Wod-Kan” Ltd. in Bełchatów and Enea SA in Poznań. Since 2016, the President of the International Airport. John Paul II Krakow-Balice Ltd.
KSB Networking Night will be conducted by .kuek Alumni of the Cracow University of Economics

dr Wiesław Żyznowski
President of the Management Board of Mercator
He is the President of the Management Board of Mercator Medical S.A. In the 90s, together with Piotr Żyznowski, he co-founded Mercator companies. In the years 1991–2001 he was (with a break) a partner and president of the management board of Firma Handlowa Mercator Żyznowski i Spółka S.J., transformed in 1993 into Mercator Med S.A., and Mercator Poligrafia S.A., and then chairman of the Supervisory Boards of Mercator Poligrafia S.A. (2001–2007) and Mercator Medical S.A. (1996–2010). Since 2010, he has been a partner of Anabaza Ltd. based in Nicosia, which is a shareholder of Mercator Medical S.A. Since 2006, he has been a partner of Mercator Medical (Thailand) Ltd. Wiesław Żyznowski graduated from the Faculty of Management of the Cracow University of Economics (currently Cracow University of Economics) and the Faculty of Philosophy of the Jagiellonian University in Cracow, where he obtained a doctorate in philosophy. He specializes in the philosophy of entrepreneurship. He is a publisher and author of books about the Wieliczka region, manager and entrepreneur, as well as the owner of the company Baza Wiesław Żyznowski in Siercza near Wieliczka, which is the administrator of real estate and mini-publishing house Żyznowski (www.zyznowski.pl).

Anna Grabowska
Vice President of the Management Board of Żabka Polska
Since January 2021, she has been the Vice President of the Management Board for Consumer Strategies (EVP, Chief Commercial Officer) and manages a team whose task is to set the directions for the company’s development by building consumer and commercial and supporting strategies, such as brand and private label strategy as well as responsible and sustainable strategy ESG development. From April 2016, she was the Vice-President of the Management Board for Commercial Affairs at Żabka Polska and managed the departments: commercial and marketing. She was responsible for the assortment, promotional and pricing strategy of the Żabka chain, as well as the development of stores in a new format, marketing strategy and communication with customers. In the last three years, she has transformed the chain’s offer, developing modern convenience products and services that meet the needs of modern consumers.
Previously, for almost 19 years she was associated with the Tesco chain, incl. as a long-term Director of the Purchasing Department. For four years she was a member of the Management Board of the Company as the vice-president. She also gained her professional experience at Tesco in Great Britain and Hungary, and was responsible for the grocery shopping team in Central Europe (Poland, Czech Republic, Slovakia, Hungary).
A graduate of Foreign Trade at the University of Economics in Krakow. She also completed many management, business strategy and team management programs at Polish and foreign universities, incl. in: London Business School, INSEAD France, Wharton University of Pennsylvania. He has an MBA diploma from Ecole de Management de Normandie and the University of Economics in Krakow. She is a mother of two teenage daughters.
Piotr Koszek
Associate Director in Accenture Poland

Anna Curyło
HR Director/State Street/ Poland
II. PROFESSIONAL EXPERIENCE
HR Operations & Payroll Director, State Street Bank International Gmbh, Poland (recently)
HR Manager – UBS Bussines Solution Center, Poland (7 years)
HR Director – Fantasy Park, Plaza Centers Europe, Poland, Czech Rep, Latvia (9 years)
HR Specialist – National Health Fund Malopolska, Poland (6 years)
HR Manager with 15 years of managerial experiences in international companies and over 20 years in HR Teams. Participated in various HR projects in fast growing organizations.
Gained pratical experiences in operational HR processes from recruitment, through employee life cycle, payroll, talent mgmt and employee exit. Possess very good knowledge of labour law, tax and social security regulations.
III. EDUCATION
MSc finance & banking Cracow University of Economics
Labour Law at Jagiellonian University
Executive MBA at Cracow School of Bussines
IV. RESEARCH AND TEACHING
Internal trainer : Labour Law academy, employee time & attendance, working time rules, abseentism, HR Transformation global projects
Katarzyna Kern
Kasia Kern is the first Polish certified Chief Happiness Officer, a partner of the international company Woohoo Inc, which has been dealing with the subject of Happiness at Work for 15 years, advising, among others. Lego, IKEA, IBM, BP, GSK and many others. Kasia is an HR and Happiness at Work Consultant, Executive Coach, Facilitator and Business Trainer. She is also the initiator and organizer of the first conference on Happiness at Work in Poland, which was held with great success in September 2019 in Krakow. Kasia holds the Berkeley University certificate in the field of Happiness at Work and is the only person in Poland undergoing certification for the world’s first Happiness Study conducted by Happiness expert professor Tal Ben-Sharar. Kasia is a graduate of Psychology at the Jagiellonian University in Krakow. He is a certified facilitator and a graduate of the Canadian School „The Art & amp; Science of Coaching” run by Erickson Coaching International (with ICF accreditation). He has 17 years of experience in business, working as the HR Director in international and Polish organizations
dr Marek Benio
Aleksandra Dulkiewicz
Polish local government official and lawyer, Mayor of Gdańsk
Aleksandra Maria Dulkiewicz (born July 10, 1979 in Gdańsk) – Polish local government official and lawyer, Deputy Mayor of Gdańsk for Economic Policy (2017–2019), acting as Mayor of the City of Gdańsk from January 16, 2019, March 3, 2019 from with 82.22%, she won the by-election for the president of Gdańsk.
She graduated from the 3rd High School in Gdańsk (1998). She studied law at the University of Gdańsk (2006) and Paris Lodron University in Salzburg (2004–2005).
She was already active in the student council in primary school. She became politically involved for the first time when she herself did not have the right to vote, supporting Hanna Gronkiewicz-Waltz’s election campaign for President of the Republic of Poland (1995). It was then that she met the Young Conservatives, where she later held, inter alia, the position of secretary for foreign affairs.
She was a volunteer of the Gdańsk Areopagus, a forum for the exchange of thoughts, which for several years was a strong part of the intellectual landscape of Gdańsk (2000-2012).
She started by gaining skills alongside the president of Gdańsk, Paweł Adamowicz, as his assistant (2006). She participated in Gdańsk’s preparations for UEFA EURO 2012 ™ (2008–2009). She participated in the establishment of the European Solidarity Center (2009–2014). She prepared consulting and investment projects and worked on attracting investors at the Gdańsk Economic Development Agency InvestGDA (2009–2014). She was elected to the Gdańsk City Council twice from the Civic Platform list, served as vice-chairman of the Local Government and Public Order Committee, acted in the Revitalization Committee and the Fair Committee (2010, 2014). She was the head of the PO councilors’ club (2014).
In March 2017, the President of Gdańsk, Paweł Adamowicz, entrusted her with the position of his deputy for economic policy. During the 2018 local government elections, she was the head of the election staff of Paweł Adamowicz, running with the support of the „Everything for Gdańsk” association he founded. She was re-elected to the Gdańsk City Council. She took up the position of deputy president again.
After cutthroat, on January 13, 2019, took the life of President Paweł Adamowicz during the final of the Great Orchestra of Christmas Charity, she assumed the duties of the president of the City of Gdańsk. In early elections, she was elected the President of the City of Gdańsk. He is the President of the Management Board of the Gdańsk-Gdynia-Sopot Metropolitan Area and a member of the Management Board of the Foundation of the Union of Polish Metropolises.
On March 11, 2019, Aleksandra Dulkiewicz was sworn in as the president of the City of Gdańsk. The ceremony took place in the Main Town Hall in the Great Weta Room, during the 7th session of the City Council.
Hanna Zdanowska
Mayor of Lodz
In 2006, Hanna Zdanowska became a councilor of the city council in Łódź. A few weeks later, she took over as vice president. It was responsible for education, sport and EU funds.
She was vice president for less than ten months. In 2007 she was elected to the Sejm from the list of the Civic Platform. As a candidate in the Łódź constituency, she obtained 11,506 votes. She was the vice-chairman of the Polish-Taiwanese Parliamentary Group and the Friendly State committee.
In December 2010, she won the elections for the president of Łódź – she defeated Dariusz Joński from SLD in the second round. Zdanowska received 60.65 percent. votes.
After four years, Zdanowska became the mayor of Łódź in the first round – she won 54.08 percent. In the last local government elections in 2018, 70.22 percent residents of Łódź voted for Hanna Zdanowska. She got as much as 215.3 thousand. out of all 306.6 thous. votes cast. None of the mayors of Łódź has ever received so much support from the inhabitants.
Jacek Sutryk
Mayor of Wrocław
Graduate of sociology at the Faculty of Social Sciences of the University of Wrocław, PhD student at the Economic and Social College of the Warsaw School of Economics. He was a lecturer at the Pedagogical University of Janusz Korczak in Warsaw.
A passionate social worker and local government activist. In 2010–2017, for two terms, he was a member of the Social Welfare Council at the Minister of Labor and Social Policy, and from 2014. he was its chairman. He was also the director of the Working Community of Unions of Social Organizations in Warsaw – NGOs associating over 800 social organizations from all over Poland, he co-chaired the National Association of Directors of Local Government Social Welfare Centers, acted in the Board of the National Federation of NGOs, co-organizer of national and international conferences in the field of social policy. p>
Since 2007 he was the director of Municipal Social Welfare Center in Wrocław. In November 2011, he took the position of the director of the Department of Social Affairs of the Wrocław City Hall, holding it for seven years. He supervised Wrocław cultural institutions, sports and recreation, health and social welfare units.
In the 2018 local government elections. he successfully ran for the mayor of Wrocław, defeating other candidates in the first round. He was sworn in on November 19, 2018.
prof. dr hab. Jacek Majchrowski
Mayor of Krakow
Lawyer, professor at the Jagiellonian University, full professor of legal sciences, historian of political and legal doctrines. An expert on the Second Polish Republic, documenting its history, especially the activities of right-wing groups. He was the deputy chairman of the State Tribunal (2001-2005), and until November 2011 – judge of the State Tribunal.
Tomasz Żurek
He graduated from the University of Economics in Krakow in 1998 with a master’s degree in corporate finance.
In 2004 he completed training and passed the exam of the National Chamber of Statutory Auditors and became a certified statutory auditor
In 1997 he started his professional career in the audit department of KPMG and after 6 years he moved to the Radisson SAS Hotel in Krakow, where he was the Financial Director.
In 2008, he joined the established UBS Business Solution Center in Krakow (then UBS PSC), where he took the position of Financial Director. Then, in 2011, he became the Chief Operating Officer, responsible for infrastructure, risk management and general supervision over functions supporting the entire unit.
Currently, he is the Deputy General Director of UBS Business Solutions Center in Krakow and at the same time the director responsible for one of the project lines.
Interested in science fiction, golf and skiing.
Zbigniew Woźnowski
President and co-founder of Reality Games
President and co-founder of Reality Games – a company that creates games based on Big Data. Their titles have over 10 million players worldwide. He is the founder and CEO of the Supremum 360 marketing syndicate (consisting of 3 companies that employed 60 people), which he launched and ran for 12 years and successfully sold. Supremum 360 was mentioned as one of the 20 largest marketing agencies in Poland. Zbigniew studied law, government administration and management at the Jagiellonian University in Krakow.
Max Dudhia
President of Maylane Polska Entertainment Ltd.
Dorota Wydymus
Board Representative for Investment and Business Development, Kraków Airport Hotel Ltd.
Dorota Wydymus is a graduate of the University of Economics in Krakow, major: International Economic Relations. As part of the Socrates / Erasmus program, she studied two semesters at the Wirschaftsuniversitaet Wien in Vienna. In 2018, she completed two-year Executive MBA studies in Polish and English at the Krakow Business School of the University of Economics in Krakow in cooperation with École de Management de Normandie from France and AESE Business School from Portugal. In addition, she completed a number of training courses, including project management (PRINCE2® Practitioner). She gained professional experience at the Wyższa Szkoła European im. Fr. Józef Tischner, building an English-language management study program for international students, at VMP, developing e-commerce at the B2B level, and as a restaurant owner, comprehensively organizing and conducting business activities. Currently, he is the Management Board’s Plenipotentiary for Investments and Development in the International Airport. Jana Pawła II Kraków-Balice Ltd. the company Kraków Airport Hotel Ltd., with which she has been associated since 2012. She has successfully completed, among others a project of a thorough reconstruction of the L’Atmosphere Restaurant in the Hilton Garden Inn Kraków Airport hotel owned by the Company and an investment consisting in the construction of new hotel rooms in a 4-star standard. She developed a feasibility study and a comprehensive plan to build a new hotel at the Krakow airport in cooperation with the Marriott International chain, temporarily suspended due to the outbreak of the coronavirus pandemic.
Maciej Socha
Founder and President of Manifold Ltd.
Maciej Socha – founder and president of the management board of MANIFOLD, a graduate of the Maritime University of Szczecin, in 2000/2001 he studied financial management at the University of Hull. He is a member and co-founder of the Polish Tourism Council, founder and president of the Stektra Association and a member of the council at the Ombudsman for Small and Medium Enterprises.
Bartłomiej Dąbek
Repair Line Manager, Pratt & Whitney AeroPower Rzeszów
Joanna Wieczorek
Head of Aviation Desk, Dentons
A graduate of the Faculty of Law and Administration of the Jagiellonian University and Universite d’Orleans (LLM). She graduated from the American law school (The Catholic University of America, Columbus School of Law) and the French school (Universite d’Orleans), a doctoral student at the Chair of Constitutional Law of the Jagiellonian University and the Universite de Nantes. Until now, she was the Head of Aviation Department at Dentons, previously she worked for PLL LOT S.A. He is a strategic advisor to Drone Alliance Europe. Her professional experience includes the aviation law sector, anti-monopoly law, intellectual property law, environmental law, new technologies and personal data protection law. She is the organizer and originator of the Aviation Expo and Global Drone Conference, and also organizes drone law consultations on behalf of the Polish Aero Club .
Magdalena Roehlich
Welcome Airport Services, Kraków Quality Safety & Security Manager
He has 20 years of experience in the aviation industry. He treats aviation safety uncompromisingly, and the quality assurance in service is his greatest commitment to clients. For 12 years he has been cooperating with the largest European airlines in the area of „Crisis management” and „Business continuity”. She is a trainer in the field of „Proceedings in crisis situations” and the author of training courses for airport employees in the field of support for people affected by crisis. Although the airport has no secrets for her, she discovers and learns something new every day. He believes that only prior preparation, the ability to adapt to changing conditions and systematic actions allow people and organizations to survive any crisis.
Anna Kornecka
Undersecretary of State in the Ministry of Development, Labor and Technology
Recently, she was the Vice-President of the Management Board of the Krakow Technology Park Ltd. in Cracow. Previously, she was the President of Nowe Centrum Administracyjne Ltd. based in Krakow. She sat on the supervisory boards of the following companies: Nowe Centrum Administracyjne Ltd. and Opakomet S.A. For many years she ran a law firm dealing with legal services for enterprises. She worked in a team advising on the construction of the largest infrastructural investments in the country related to the organization of Euro 2012. In 2012-2013, he was a lecturer at the University of Business in Dąbrowa Górnicza. In the years 2011-2019 she was a non-permanent member of the Local Government Appeals Court in Krakow.
She graduated in law from the Jagiellonian University and completed legal apprenticeship at the District Chamber of Legal Advisers in Krakow. She completed doctoral studies at the Department of Intellectual Property Law at the Faculty of Law and Administration of the Jagiellonian University and postgraduate studies in copyright, press and publishing law at the Faculty of Management and Social Communication of the Jagiellonian University. She is a graduate of the European Academy of Diplomacy in Warsaw. Currently, he is a student of Executive MBA studies at the University of Economics in Krakow, ÉM Normandie Business School in France and AESE Business School in Portugal.
On October 26, 2020, she was appointed Undersecretary of State in the Ministry of Development, Labor and Technology, she is responsible for construction, spatial planning and development, and housing
Ilona Byra
President of the Management Board, Heweliusz Institute
Dr Piotr Sedlak
Director of the Krakow UEK Business School
Doctor of economic sciences in the discipline of management. A graduate of postgraduate studies: Research Project Management (UEK), Social and Marketing Research (WSE Kraków) and Practical Social Psychology (SWPS Warsaw). For 14 years he worked in business consulting within Sedlak & amp; Sedlak (www.sedlak.pl), where he acts as the managing partner. At the same time, since 2008, a researcher at the Department of International Management at the University of Economics in Krakow, and since 2019 the director of KSB UEK. Author of many scientific publications. Certified Project Manager (IPMA, IPMA R&D, PRINCE2, Agile PM). Member of the Polish Society of Market and Opinion Researchers and World at Work.
Dr Agnieszka Żur
Director of the Executive MBA program at the Krakow Business School
Dr. Agnieszka Żur is an assistant professor at the Department of Entrepreneurship and Innovation at the University of Economics in Krakow. Currently, she is the director of the Executive MBA program at the Krakow Business School. She is an experienced educator at all three levels of higher education. Author of academic course programs based on reverse teaching and social constructivism, as well as many scientific publications in the field of organizational entrepreneurship, social entrepreneurship and education at universities. Member of the Editorial Board of the Social Entrepreneurship Review. Certified trainer and academic tutor, TEDx speaker, creator of MOOC courses. Co-author of the awarded MOOC course devoted to entrepreneurship and innovation in mature companies. Winner of Teaching Innovation and Entrepreneurship Excellence International Awards 2018.
Member of EFMD Academy, European Academy of Management and European Council for Small Business and Entrepreneurship. Research Fellow at the University of Plymouth, UK. Grand Valley State University scholarship holder in the USA. Guest lectures incl. for: Grand Valley State University (Grand Rapids, USA), Western Michigan University (Kalamazoo, USA), Durham University, Luton University, Plymouth University and University of College London (UK), Sodertorn University (Stockholm, Sweden), National Chengchi University (Taiwan)
Prof. UEK dr hab. Stanisław Mazur
Rector of the University of Economics in Krakow
Stanisław Mazur – prof. UEK dr hab. Rector of the Cracow University of Economics, Head of the Department of Public Policies, former Dean of the College of Economy and Public Administration. Editor-in-chief of the „Public Management” quarterly. Academic specialization: public policy analysis, public management, organizational and system learning. He participated as an expert and coordinator in dozens of national and international projects in the field of public policy analysis; quality of governance; strategic management; organizational learning. Author of over 260 scientific publications published in renowned domestic (PWN, Scholar) and foreign publishing houses (Routledge, Peter Lang Publishing).
Prof. UEK dr hab. Piotr Buła
Vice-Rector for Projects and Cooperation of the CUE
Prof. UEK dr hab. Piotr Buła – Vice-Rector for Projects and Cooperation at the University of Economics in Krakow. Professor at the Department of International Management at the University of Economics in Krakow, former Director of the Krakow School of Business at the University of Economics in Krakow – postgraduate and MBA studies, Senior Research Professor in Department of Business Management, College of Business and Economics, University of Johannesburg (South Africa). Member of the Organization and Management Sciences Committee of the Polish Academy of Sciences. Grant from Grand Valley University (USA).
He has experience in participating in supervisory bodies of commercial and administrative companies. Recently, incl. Member of the Chapter of the Polish Economic Exhibition 2019-2020 at the Chancellery of the President of the Republic of Poland, Vice Chairman of the Supervisory Board of the Kraków Balice Airport. Member of implementation projects for business and expert teams in the field of economic consulting for enterprises. He has several years of experience related to participation in supervisory bodies of commercial companies, incl. in: Council for companies with the participation of the State Treasury and state legal entities – Representative of the Prime Minister, Agencja Rozwoju Przemysłu S.A., Powiatowy Park Rozwoju Ltd., Solne Miasto Ltd., the Independent Public Open Healthcare Unit – Representative of the Małopolska Voivode, Foundation of the Institute of Strategic Studies – Representative of the Rector of the University of Economics in Krakow, the Krakow University of Business Foundation UEK, the Lesser Poland Economic Council.
He has many years of business experience in consulting activities in the field of strategy, remuneration systems, internal audit, logistics and corporate supervision. He has a PRINCE 2 project management certificate.
Works with many scientific institutions, incl. in: USA, South Africa, Sweden, Germany, France, Portugal, Moldova, Ukraine, Kazakhstan and Asia.
For his contribution to the development of international cooperation, he was awarded the title of Honorary Ambassador of the Economic Academy in Chisinau and was awarded the medal of the Moldavian Academy of Sciences. Decorated with medals of the Lviv Institute of Banking of the University of Banking for many years of research and teaching cooperation. Honored with the St. Gallen Business School from Switzerland for many years of teaching and research cooperation in the field of MBA programs.
Author or co-author of over 170 scientific publications, research and implementation projects, as well as 50 press publications and expert statements. Author of many analyzes and publications in the field of economic consulting for enterprises and the public sector.
Michał Jaworski
Welcome Airport Services
Legal Counsel, Managing Partner at Jaworski i Partnerzy law firm in Krakow, completed doctoral studies at the Jagiellonian University, currently in the course of Executive MBA at KSB UEK, 25th edition; winner of the Forbes Professional 2013 competition, he gained experience in the aviation industry as a Member of the Management Board of Kraków Airport and a long-term legal advisor at Welcome Airport Services – handling agent; previously he was a Country Property Manager (PL) at Ahold Central Europe. He represents a dozen or so European airlines from the general aviation industry in Poland. Member of the Worldwide Airports Lawyers Association.
Dr Jakub Kwaśny
Director for the development of postgraduate studies at the Krakow University of Business, UEK
PhD in economics, director of postgraduate studies at the Krakow Business School of the Krakow University of Economics. Since 2009, a researcher and lecturer at the Department of International Economic Relations at the University of Economics in Krakow. Director of the MBA in General Management program at Krakowska Szkoła Biznesu. Member of the Board of the Krakow Branch of the Polish Economic Society. Active local government official, councilor of the Tarnów City Council since 2006, and its chairman since 2018. Member of the Polish delegation to the Committee of the Regions of the European Union.
Author or co-author of many scientific publications in the field of local government, regional development and European Union cohesion policy. In 2019, he published a monograph entitled Thirty years of territorial self-government in Poland: the economy, the development of the reform.
Jacek Jaśkowiak
Mayor of the City of Poznań
Social activist, sports activist, former entrepreneur. For several years, a member of the Civic Platform, and since 2014 – the president of the City of Poznań. In 2018, he was elected for a second term, gaining nearly 56% of the votes in the elections. As the president of Poznań, he tries to change the city in such a way that it is the best place to live for its residents. He graduated from the Faculty of Law at the University of Adam Mickiewicz in Poznań, postgraduate studies in accounting, finance and taxes. He was a GFPS scholarship holder at the University of Bielefeld in Germany. He gained professional experience in the 90s in trading companies. He worked, among others for Dr. Jan Kulczyk at Kulczyk Tradex. Together with business investors, he participated in the creation of thousands of jobs in Poland. Significant changes have taken place in Poznań since he became president. The city is developing dynamically, which is appreciated by both residents and experts. The course of action has been clearly defined, and their goal is to make Poznań a city friendly to life for everyone, tolerant and open to diversity.

Warsztat I (Angielski): Inprogress – „Developing stakeholder competencies as one of key project success factors”
Project management activities are related with relatively high risk of failure, measured by lack of visible benefits or their insufficient level.
One of main causes of the risk is the human factor, especially lack of stakeholders’ involvement in the project: team members, contractors, and as a result – end users.
How could it be solved? What can we do to engage people to colaborate effectively? We will try to answer the questions during our workshop.
Warsztat II (Angielski): Altkom – “Atmosphere in a team – Experience from space in earthly world”
How does NASA build astronaut teams? The research conducted in terms of the Artemis mission (building the base on the Moon)
- Get to know the results of the research of astronaut teams’ effectiveness and get inspired
- Methods and tools of measuring productivity and atmosphere in a team
- Manager’s tools supporting productivity and atmosphere in a team
- What team members should do to take care of their team’s effectiveness?
Warsztat III (Polski): Future Skills Institute & SDA – „Wykorzystanie badań UX do zwiększania wartości biznesowej firmy”
Dogłębne zrozumienie grupy docelowej i umiejętne odpowiadanie na jej potrzeby to podstawa innowacji i utrzymania lojalnych klientów. Na warsztacie zostaną przedstawione techniki badań i projektowania UX, które pozwalają zwiększać wartość biznesową projektów i firm w obszarze IT.
Warsztat IV (in English): Jef Teugels – Customer Culture: Driving Superior Performance in a Customer-Empowered Economy
Jef Teugels – Jef has been working internationally for three decades with stock-listed enterprises, SMEs, and start-ups. His work, research, and teachings focus on the energy field created by the naturally occurring friction in the overlap of customer behavior, organizational readiness, and exponential technologies spheres, an energy field he describes as „E-inno.”

Workshop V (in Polish): „Unima2000 – Automation and robotization of customer service processes. Experience from the implementation of UniChatBot at Black Red White S.A.”
One of the longest operating companies in the field of modern IT technologies in Poland. Designs, implements and integrates highly advanced systems for business. It provides innovative IT solutions and communication systems. Provides consulting and auditing services. He accompanies clients at every stage of the project, providing solutions that allow them to improve business processes in a modern and timeless way. They are a team of experts who share their extensive technological knowledge, unique competences and experience, indicating new opportunities and development opportunities.

Kraków Technology Park has been co-creating conditions for the development of entrepreneurship for 20 years. For 10 years he has been running a Technology Incubator for start-up IT companies. It supports and inspires the startup community by organizing a series of events that help verify business ideas: workshops, hackathons and conferences. It implements the KPT ScaleUp acceleration program. Companies can count on support from seed funds, tax exemptions under the Polish Investment Zone program and preferential conditions for renting office space. Industry 4.0 and the gaming industry occupy a special place in the KTP. KTP also collaborates with the international EIT Digital, which aims to drive digital transformation in Europe. In 2019, he became the leader of the hub4industry consortium.

hub4industry is the Digital Innovation Hub of the Krakow Technology Park and partners: ASTOR, T-Mobile Polska, the University of Science and Technology, Krakow University of Technology, as well as experts from BIM Klaster and the Kosciuszko Institute. It is a comprehensive support point for manufacturing companies that want to introduce state-of-the-art solutions to their factories. In 2020, he launched the Fabryka Przyszłość showroom in Krakow. More information: www.hub4industry.pl

The National Museum (PL)
The museum has a rich collection of works of Polish, European and non-European art, which makes it one of the most important and interesting collections not only in Poland, but in the world. At the beginning of the institution’s existence, the city of Krakow donated two then renovated rooms on the first floor of the Cloth Hall as exhibition rooms for the museum. The museum collection, consisting in its beginnings of a dozen or so paintings, constantly enlarged by numerous records, donations and gifts, developed at a great pace.

NewStyle
European leader in the field of comprehensive furniture solutions for office spaces and public places. The company’s business model, developed over many years, allows us to provide our customers with an interior design service based on an in-depth analysis of the customer’s specificity and needs, efficiency, work organization, ergonomics and acoustics. They equip new office buildings, conference centers, cinemas, stadiums, music, sports and multifunctional facilities, passenger terminals, hotels and medical facilities. The reference list includes, inter alia, international corporations such as DS Smith, Honeywell, Deloitte or ABB.

Kuźnia Sułkowice S.A. (PL)
The company’s advantage is the ability to combine many years of experience of employees with the latest technology, which is provided by modern forging hammers of the German company LASCO. The subject of activity of „KUŹNI” Sułkowice S.A. is the production of high-quality hot-forged die forgings, with unit weights from 0.10 to 10 kg, made of carbon, alloy, structural and stainless steels. The recipients of the products are also tool wholesalers, construction depots and leading European and domestic producers

ELPLC S.A. (PL)
ELPLC to jeden z wiodących dostawców specjalistycznych rozwiązań z zakresu automatyzacji i robotyzacji produkcji w branży motoryzacyjnej. Bazując na własnym know-how, firma dostarcza zaawansowane i wyrafinowane rozwiązania globalnym dostawcom komponentów Tier 1 dla producentów samochodów OEM.
Rozwiązania stworzone przez światowej klasy specjalistów – projektantów, inżynierów i programistów, automatyzują linie montażowe i technologiczne w fabrykach działających na wszystkich kluczowych rynkach dla sektora motoryzacyjnego, np. USA, Meksyk, Chiny czy Europa Środkowo-Wschodnia.
Keynote Speakers
- Keynote Speaker I (in English): dr Wiesław Żyznowski – President of Mercator Medical S.A.
- Keynote Speaker II (in English): Zbigniew Woźnowski – President and Co-Founder of Reality Games
PANEL I (in English): Business Resilience
During this Panel, you will learn about the history of companies that were put to the test by the pandemic. You will learn stories about resilience and what can be successful in such unfavorable conditions
- Max Dudhia – President of Maylane Polska Entertainment Ltd.
- Anna Kornecka – Undersecretary of State at the Ministry of Development, Labor and Technology
- Maciej Socha – Founder and President of Manifold Ltd.
- Dorota Wydymus – Representative of the Board of Investments and Development at Hilton Garden Inn Krakow Airport. Kraków Airport Hotel Ltd.
- dr Piotr Sedlak – Moderator
PANEL II (in English): Growth acceleration
The past year has exposed companies to unprecedented disruption, shifts and challenges. In this panel we will have an opportunity to discuss the fast-track adaptation strategies and lessons learnt along the way from the perspective of three very different industries. We will also debate if and how the experiences of the past year can contribute to optimistic short-term scenarios and future long-term growth.
- Anna Grabowska – Vice-President of the Management Board of Żabka Polska
- Piotr Koszek – Associate Director, Accenture
- Tomasz Żurek – Member of the Board, Risk Operational Servces and Control Head, UBS
- dr Agnieszka Żur – Moderator
PANEL III (in English): Labor Market after Covid-19 Crisis
- Anna Curyło – Payroll & HR Operations Manager, State Street
- Katarzyna Kern – Global Head of HR, ANSR; First Certified Chief Happiness Officer in Poland
- dr Marek Benio – Vice President, European Labor Mobility Institute
- prof. dr hab. Andrzej Wojtyna – Professor, Cracow University of Economics
- dr Monika Sady – Moderator
PANEL IV (in Polish): Business Resilience in Aviation Industry
Jak wygląda rok 2021? Jak radzą sobie z kryzysem organizacje lotnicze? Czy test z business resilience został zdany, a może nadal trwa? Co dalej w obszarze business continuity? Czy latanie jest i będzie nadal bezpieczne? Na te i na inne pytania odpowiedzą nasi eksperci.
- Magdalena Roehlich – Welcome Airport Services, Kraków Quality Safety & Security Manager
- Joanna Wieczorek – Head of Aviation Desk, Dentons
- Agata Zaworska – General Counsel in Enter Air
- Radosław Włoszek – President of Cracow Airport
- Michał Jaworski – Welcome Airport Services – Moderator
PANEL V (in Polish): Community Management in turbulent time
W „panelu samorządowym” poruszone zostaną bieżące wyzwania jakie stoją przed włodarzami największych miast w Polsce, a także ich recepty na zarządzanie w czasach kryzysu.
- Aleksandra Dulkiewicz – President of Gdańsk
- Jacek Jaśkowiak – President of Poznań
- prof. dr hab. Jacek Majchrowski – President of Krakow
- Jacek Sutryk – President of Wrocław
- Hanna Zdanowska – President of Łódź
- Ilona Byra – Chairman of the Board, Hevelius Institute – Moderator
Social Responsibility
International MBA Congress
Charity auctions conducted during the Gala Dinner have become a permanent part of the MBA Congress program. This year, despite the fact that we will not meet in person, the auction will take place during KSB Networking Night.
This year, together with you, we support the Foundation of the University Children’s Hospital in Krakow „O ZDROWIE DZIECKA”.
„Thanks to charity campaigns, financial donations and 1% tax, our Foundation has for many years been able to finance renovation and modernization works for the hospital, purchase of necessary equipment improving the comfort of stay, medical equipment and diagnostic materials. We also organize various events and attractions aimed at making patients and their parents more pleasant during the difficult moments of their stay in the hospital „- said Bartłomiej Pawlak, Member of the Board of the Foundation” About the Child’s Health „
The activities of the Foundation and help for the Hospital and its Little Patients would not be possible without your support. Therefore, we kindly ask you to actively participate in the charity auction, which will take place during the 17th International MBA Congress organized by the Krakow Business School of the Krakow University of Economics.
CHILD HEALTH Foundation: 05 1240 4533 1111 0000 5425 8556 (Bank PEKAO S.A.).
ul. Wielicka 265, 30-663 Kraków, with the annotation: „Donation – Auction MBA Congress 2021”.
You can also help the Foundation by making a financial donation to the above-mentioned account and through 1% tax (KRS 0000 123 750), with the note: „Donation – MBA Congress 2021”.
Your donations will traditionally be used for the purchase of medical equipment needed for the diagnosis and treatment of young patients of the University Children’s Hospital in Krakow. We sincerely thank you for all your support and help.
* Please pay the amount for the auctioned item to the Foundation’s bank account by May 31, 2021.
How did you like the Congress? Let us know! Please fill in the questionnaire.

Krakowska szkoła biznesu
Krakowska Szkoła Biznesu UEK is a specialized didactic unit of the Krakow University of Economics, founded in 1991 (until 2007 operating under the name of the School of Entrepreneurship and Management). The subject of the School’s activity is teaching, including MBA studies, postgraduate studies, all kinds of long and short-term courses as well as research, consulting and publishing activities.

IKER
Since its beggining, the ikershop.com Group has been producing high-class upholstered furniture for residential and public interiors as well as complementary accessories that are sold to customers from over 30 countries.
We try to keep the best handicraft traditions and implement the latest technologies. We do everything necessary to create good design, applying the principles of sustainable development

Polska Agencja Rozwoju Przedsiębiorczości
The aim of the Agency is to implement economy development programs supporting innovative and research activities of small and medium-sized enterprises (SMEs), regional development, export growth, human resources development and the use of new technologies in economic activity.

Polskie Towarzystwo Ekonomiczne
The Polish Economic Society (PTE) is an independent, professional, nationwide association of economists associating both practitioners and theoreticians. It was established in reference to the traditions of professional movements of economists in Poland in the 19th century and the Warsaw Association of Economists and Statisticians, as well as Economic Societies operating in Kraków, Poznań and Lviv in the interwar period.

Chemobudowa-Kraków S.A.
Chemobudowa-Kraków has been operating since August 20, 1949. The main direction of economic activity is the implementation of construction investments in a wide range of construction specialties in southern Poland, as well as as part of the export of construction services, currently in Germany.

Krakowski Holding Komunalny S.A. w Krakowie
Krakowski Holding Komunalny SA, a company owned by the city of Krakow, provides services related to the municipal economy sector and inspires and implements activities leading to increasing the effectiveness of Krakow municipal companies.
KHK SA is the owner of 100% of the shares of Miejskie Przedsiębiorstwo Energetyki Cieplnej SA, Miejskie Przedsiębiorstwo Komunikacyjne SA, Wodociągów Miasta Krakowa SA and Arena Kraków SA. The companies together form a tax capital group. KHK SA is the largest municipal holding company in Poland. This year it celebrates its 25th anniversary.
The priority direction of KHK SA’s activities in the next 5 years will be to strive for energy self-sufficiency of the companies of the capital group of Krakowskie Holding Komunalny based on renewable energy sources.
KHK SA is also the owner and operator of the Eco-incineration plant – Zakład Termiczne Przetwórania Odpadów, which is one of the most modern plants of this type in Europe.

Altkom Akademia
Altkom Akademia is the undisputed leader of the Polish business and IT training industry. The prestigious Computerworld Top 200 reports, which place the company in the first position every year, do not leave any doubts about it. Its task and mission is to meet the competency needs of enterprises and public institutions and to create a professional educational environment increasing technological awareness and the state of business knowledge in Poland.

SZOK sp. z o.o.
We provide technical support for the MBA CONGRESS, providing a registration system, event platform and full technical support – image, light, sound, multimedia.
We are a tight-knit team that spends thousands of hours preparing for projects. When implementing events with passion, we derive experience from them, and our driving force is satisfaction with customer satisfaction and the things we do for them.
We specialize in the comprehensive organization of events using the latest technologies. We deliver SHOCKING visual and audio creations. We make animations and promotional films. We deal with the professional implementation of multimedia at the event.